China’s largest search engine Baidu has launched a test version of regional sites for Brazil, Egypt and Thailand. According to the secretary of the company, only internal testing is currently underway, they are not yet ready to officially launch a full-fledged version of the regional search engine for the mentioned countries. The test pages are written in regional languages and, in addition to the search bar, offer users to go to Facebook, YouTube, and Baidu Hao 123’s own catalog with quick links.
What more can we tell you about Baidu?
Baidu is considered a giant among search engines in China, which was launched in 2000. Today, Baidu ‘s search index has more than 750 million web pages, more than 80 million views and 10 million media files. In 2008, the company went global when it launched a regional version of the search engine in Japan. According to one of the latest surveys conducted in December 2013, search engine Baidu accounts for 18.8% of the world search engine market. Of course, the first place still belongs to Google, which represents 68% of the market.
Currently, Chinese search engine Baidu is accelerating its move into the financial services market, having already applied for several banking licenses. In recent months, other Internet giants in China such as Tencent and Alibaba have also begun moving into asset management, luring Chinese users with lower interest rates than banks offer. Baidu is about to enter the financial products market. Currently, it is a very convenient way to sell products to users.
Already in 2013, advertising on Baidu was launched for the first time, which was taken care of by the iConText agency, which obtained the exclusive right to advertising activities. The first advertisement was contextual, just like for example on Google or Yandex and many other search engines. The Internet giant, which occupies an overwhelming part of the coverage in the Chinese market, is the most important Chinese search engine and covers practically the entire market, which makes it the 3rd largest search engine in the world.
We will add more information over time and until then you can read our other articles.
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