The largest Chinese search engine, Baidu, published the financial indicators of its activity for the second quarter of 2013. During the three months, the company received sales in the amount of
The largest Chinese search engine Baidu published the financial indicators of its activity for the second quarter of 2013. During the three months, the company received revenue of 1.23 billion USD, which is 38.6% more compared to the same period in 2012.
Chinese outlookavac Baidu d reports that for the first time in the company’s history, revenue from the mobile sector exceeded 10% of total quarterly sales. This was mainly helped by advertising in applications for smartphones and tablets.
By the end of the year, Chinese search engine Baidu estimates its revenue in the range of 1.42-1.46 billion USD, which would correspond to growth of 39.7-43.3% year-on-year.
According to data for the first half of 2013, Chinese search engine Baidu accounted for less than 70% of the traffic share.
At the same time,
Chinese search engine Baidu embarked on an intense battle with other competing search engines in the Chinese market. First of all, this is the new entrant Qihoo, whose search engine was launched in August 2012 and quickly ranked second in the Chinese search engine market. Currently, Chinese search engine Qihoo occupies 15.26% of traffic shares in terms of page views, continuing its bid to dethrone Chinese search engine Baidu. Qihoo ‘s goal is to reach 20% share of the Chinese market by the end of 2013 s search engines, this goal can no longer be considered unrealistic today. The Chinese search engine Qihoo could realistically threaten Baidu‘s unrivaled leadership.
3. the place was taken by Chinese search engine Sogou Sohu with a traffic share of 8.83%, 4th place went to Chinese search engine Tencent Сосо, whose share was 3.4%. On the other hand, Google‘s search engine is constantly losing its position in the Chinese market, according to the latest surveys, it reached the 5th position in the ranking with a traffic share of 2.13%.
Many analysts expect a fierce battle between rival search engines Qihoo and Baidu,
which will mainly concern the mobile sector.
Source:
http://www.3dnews.ru/655250
http://newsland.com/news/detail/id/1208510/
