Yandex Expert
Yandex Expert is a system that allows you to verify the quality of the knowledge of an expert working with the Yandex Direct advertising system and the Yandex Metrika
analytical system
Expert Certification
Testing in the Yandex Expert system allows experienced users to check the level of their knowledge in the Yandex Direct and Yandex Metrika system.
What does this mean for us?
Based on successful completion of the test, the applicant will receive a certificate from Yandex. This certificate serves as an official confirmation of the professionalism of the internet marketing agency’s employees.
What does this mean for you?
Your advertisement in Yandex Direct will be taken care of by an expert who can take into account all advertising rules established by the Yandex Direct system, knows the issue of keyword analysis in the Yandex search engine, is familiar with system statistics and reports, and can continuously optimize the campaign based on statistical data.
Within Yandex Metrika, he can advise you in all aspects of traffic monitoring through the Yandex Metrika system, from the installation of the measurement code, to working with reports and tools of this web analytics system.



